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Facebook may have started out with the best intentions but like all things good, it's been usurped and bastardized to push agendas. To stay current with the times, companies have to embrace the new technology or fall woefully behind. Taurus doesn't have a facebook issue. they have a basic business model issue and their facebook presence is just a symptom of that problem. If Taurus USA could spin off from Taurus international, they might be able to recover in 4-5 years. I don't see that happening anytime soon.
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